If you want to find out more about what Brighton Metropolitan College has to offer why not join us at our next open day.
Visit our one of our specialist campuses to see our industry-standard facilities and meet our expert tutors.
Why choose this course?
This short course is designed for entrepreneurs, self-employed individuals, and small business owners who want to develop the skills and knowledge needed to build a strong and professional brand identity.
The course begins by exploring corporate imagery and examining the key elements that contribute to a visually successful brand.
You will then learn how to photograph and edit images of your products or services, enabling you to create high-quality visual content for marketing purposes. The course also covers the effective use of images in advertising and across social media platforms to enhance customer engagement and brand recognition.
Finally, you will gain practical experience in designing and creating a range of marketing materials, including business cards, leaflets, and booklets, helping you promote your business with confidence and professionalism.
Class times: 18:30-20:30
Further information
Suitable for adults aged 19+ of all abilities.
- Understand the principles of effective brand identity and corporate imagery.
- Recognise the key elements of a visually successful brand.
- Plan and create visual content that reflects your business values.
- Photograph products, services, or work professionally.
- Edit and enhance images using digital tools.
- Use images effectively in advertising and promotional campaigns.
- Create engaging content for social media platforms.
- Apply design principles to marketing materials.
- Design and produce business cards, leaflets, and booklets.
- Develop a consistent visual brand presence across all marketing channels.
Available courses include Intermediate Graphic Design, Foundation Art and Design, and the Foundation Degree in Photography.
There is no formal assessment for our adult leisure courses, your work will be reviewed during each class by the tutor.
Your tutor will advise you during your first lesson about any equipment you may need for the remainder of the course.